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Harper Collins' Rothstein, Nortel's Finter, Playboy's Yurkovic and Reality Digital's Francis Keynote at Henry Stewart New York


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Telepresence and Holography / Holograms - November 2008

Editor’s viewpoint on their differences, likenesses and future...

We all just recently viewed an historic CNN holographic interview on an historic Election Night. CNN stated this type of imaging has never been done before on National TV and I believe that. I haven’t seen anything like it. The live interview caught me by surprise and sure had the “wow” factor attached to it didn’t it? Here’s a link to the actual interview.

CNN Hologram Video

The question now has to be asked. Is it Telepresence?

I’m no expert on the subject but I’m going to throw my hat into the ring, go out on a limb and say yes, I believe it is. Although I know many video conferencing purists are rolling their eyes and grabbing their guns right about now with my statement.

While I do know that Telepresence still hasn’t been universally defined (Houston, we have a problem), here’s how I see it…. Broken down to its simplest form - “tele” (through electronic means) and “presence” (present). This is how I’m justifying my opinion by lumping holography and Telepresence together. Just as Telepresence is surely an offshoot of video conferencing, holographic imaging (like we viewed on CNN) surely has to be considered an offshoot of Telepresence. The interviewer was “telepresent” from Chicago and beamed into the CNN Election Headquarters. She was most assuredly - “telepresent”. There was negligible latency, the imaging was fantastic and both interviewers were rehearsed on what they would say. I’ve just recently read that CNN actually “downgraded” the experience to make it “movie” quality and not as good as it could have been. Maybe they thought us mere mortals would be shocked if they showed their complete hand. I have a feeling it was so big to them, they didn’t want it to get upstaged by the historic election. I’m willing to bet we’ll see the “true” power of this technology in the upcoming weeks and months when they can put the pedal to the medal and show it off without having it sidetracked.

What an amazing time for this technology (all differences and opinions aside). Telepresence Doctors, nurses, teachers, schools and healthcare (healthpresence) will benefit from the recent gains in this state-of-the-art industry whether holograms, Telepresence or holography. Airlines also have to see the threat to a portion of their business travel. Hell, who wants go through security and fly to Miami for a two-hour conference when you can look them in the eye via Telepresence?

Beam me up Scotty! Simply amazing…!

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New York, NY (PRWEB) May 7, 2008 -- On May 12-13, at the Marriott Marquis Hotel, Times Square, senior executives from HarperCollins, Nortel, Playboy Enterprises and Reality Digital will address Digital Asset Management, Broadcast & Publishing Automation, Brand Management and Marketing Operations program leaders at Henry Stewart's New York DAM and Marketing Operations Symposium.

On Monday, May 12, Peter Finter, vice president, global integrated marketing of Nortel, will kick off with a keynote on "How Nortel Excels in the Business of Marketing". Finter's message is vital to anybody involved in Marketing Operations. He will expound on how critical Marketing Operations has been to Nortel and increasingly an essential component for any enterprise; and show the audience how to take advantage of technology to interact with the global marketing community.

Next Rich Rothstein, vice president digital technology director of HarperCollins Publications will present "Digital Publishing 2.0 & Related Services - The Future". Rothstein will provide a first hand overview of expanding from a departmental workgroup system to a true Enterprise-wide DAM including the development of day-to-day creative tools and integrated workflows delivered all the way to the customer. He will also dive into the challenging issues and ongoing quest to re-educate media professionals.

On Tuesday, May 13, Cynthia Francis, CEO of Reality Digital addresses the Broadcast, Entertainment & Emerging Media with "Social Media and UGC: Extending the Value of DAM and ECM Solutions". Francis's keynote will focus on how forward-thinking companies have begun to reap the benefits of social networking and media sharing that capture the attention of Web audiences while exploring the technical and legal challenges as well as the overall value of solutions that leverage a company's media assets and enable them to thrive by applying context and community. Francis explains "We are addressing the many doors that are now being opened by companies. Henry Stewart Digital Asset Management conference is a great platform for helping marketers that work with big enterprise companies tune in, address and share the new reality with their customers."

Then Mary Yurkovic, manager DAM & Distribution for Playboy Enterprises, Inc., takes the stage and addresses creative workflow process owners by offering an exclusive overview into one of the world's best known brands with a live demo of Playboy's PAM (Playboy Asset Management System). Yurkovic will demonstrate how Playboy is maximizing asset profitability by leveraging assets across media platforms and developing a single repository tied to rights and content management, and streamlining the production of new branded content distribution points.

Henry Stewart New York is the world's most anticipated event focused on Digital Asset Management and Marketing Operations. It combines high-level knowledge sharing within conference sessions, with a key niche technology expo featuring best of in class DAM and MRM technologies. It is taking place on May 12-13 at the Marriott Marquis Hotel, Times Square, New York. Please visit www.damusers.com for more information.

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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.
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